Email glossary · Practical guide

Sending window: when a due message is allowed to run

A sending window defines allowed campaign times. A message can be due but still wait because the current time is outside that window or another eligibility gate blocks it.

Reviewed · Examples are illustrative

Who this helps: Readers checking a term before making an outreach or mailbox decision.

Meaning and common confusion

The window is interpreted in a configured timezone. It is not the same as a fixed delay from the previous message, and it does not reserve capacity. A correct diagnosis compares the due timestamp, allowed day and hour, timezone and available budget.

Worked example

This is a synthetic illustration, not a customer result or a live configuration to copy.

Follow-up becomes due on an excluded day
Next allowed window starts later
Observed wait: consistent with configuration
Separate question: whether sender and budget will also be eligible when the window opens.

Checks to make

  1. Use the campaign's configured timezone.
  2. Review excluded days and daylight-saving changes.
  3. Keep queue status separate from scheduled eligibility.

Next step and limits

Use the sending-window and timezone guide before changing a delay. Do not promise an exact send time from the window alone. Zintara still applies sender, contact and budget controls when evaluating pending work.

Source: Zintara product context for this operational definition

Source references

Worked examples are illustrative. Editorial procedures are suggested methods, not measured performance claims or promises of additional product features.

Related guides

Explore the Zintara workflow